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Home Blue Cross Blue Shield Blue Cross Blue Shield of Massachusetts to Address Health Inequities and Racial Justice

Blue Cross Blue Shield of Massachusetts to Address Health Inequities and Racial Justice

Posted on February 3, 2021 Written by Annalyn Frame

Blue Cross Blue Shield of Massachusetts (“Blue Cross”) has announced a set of bold initiatives to address health inequities and racial injustice.

The multipart plan includes new charitable investments, such as a Grant program to encourage not-for-profits directed by Black, Native and other people of colour, a first-to-market method of collecting race and ethnicity information to deal with inequities in healthcare members get, expanding marketing efforts to better achieve a more varied audience with crucial messages centered on fixing gaps in maintenance and enhancing general health, and fresh investments and support to minority-owned companies.

The brand new $350,000 Blue Cross has given six associations using a two-year grant, providing $25,000 in general operating support each year, and 2 associations using a one-year, $25,000 grant. Grantees also will have the chance to get in pro-bono support.

The Business will continue to supply additional direct financial aid via charitable investments into a broad assortment of organizations working to advance racial fairness and social justice.

Addressing inequities in Healthcare

Decades Of studies have shown individuals of colour, specifically Black, Hispanic, and Native Americans, have less access to high-quality therapy and experience poorer results for a broad assortment of health ailments — such as COVID-19.

Blue Cross’ work to Deal with these inequities Includes convening an advisory council of top national and local specialists in health inequities to help direct and form Blue Cross’ plan from a wide array of viewpoints.

— Collecting detailed, member-level race and ethnicity information which may be used to collaborate with the clinical and community partners to reduce ethnic and racial inequities.

— Building programs and metrics to deal with racial inequities in healthcare quality and access, such as measures of support offered by Blue Cross right to our associates

— Educating employees on the effect of race, ethnicity, and socioeconomic variables on Blue Cross members, and efficiently utilizing this information in daily interactions both internally and externally.

— Educating existing contracts with vendors to evaluate their programs for discovering and addressing health inequities (e.g., in their calculations and maintenance management solutions ) and integrating such queries in future seller assessment and RFPs.

— Evolving the organization’s present Diversity, Equity & Inclusion government arrangement to add health equity issues, and publishing — company-wide — a improved scorecard that measures progress against other best-in-class businesses to guarantee accountability and transparency.

New projects include:

— Further instructing Blue Cross leaders about their responsibilities in developing an inclusive business, understanding and removing bias in hiring decisions, and best management practices; these initiatives will be incorporated into internal performance metrics.

— Cultivating diverse candidate pools and increasing the development, marketing, and retention of people of color in leadership and at other degrees

— Broadening cultural competency education for all employees to improve awareness of unconscious bias and micro-aggressions

Adding Juneteenth into the corporate vacation calendar starting in 2021
Is producing racial inequities in health care among its three focus Areas, together with accessibility to care and mental health. The Foundation will Work with its partners to identify policies that present barriers to Equitable access to health coverage and care for people of color, and to Diversify the workforce and leadership of health care organizations. In Addition, the Foundation has launched seven focus groups around the Commonwealth to discuss with BIPOC-led organizations that which they view as The solutions to structural racism and racial inequities in healthcare.

The most Successful businesses will be the most diverse, lively, and innovative. Blue Cross regards diversity and inclusion at Blue Cross as fundamental to the values and culture in the provider. In Blue Cross, diversity is not just about representation of individuals from other backgrounds, though that’s critically important; it is also about ensuring that the whole workforce feels respected, included, and enabled to contribute. 72 percent of Blue Cross workers are girls, and over 50 percent of their board of supervisors are individuals of color or women.

New projects include:

Further instructing Blue Cross leaders in their responsibilities in developing an inclusive business, understanding and removing prejudice in hiring decisions, and best management practices; those initiatives will be integrated into internal performance metrics. Is producing racial inequities in health care among its three focus Areas, together with accessibility to care and psychological wellbeing. The Foundation will Use its partners to identify policies that pose barriers to Equitable access to health coverage and care for people of colour, and also to Diversify the work force and direction of healthcare organizations. In Furthermore, the Foundation has established seven focus groups around the Commonwealth to talk with BIPOC-led organizations that which they view as

Filed Under: Blue Cross Blue Shield

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About Annalyn Frame

Annalyn Frame is a Registered Nurse, currently traveling the country as a traveling nurse. She is the Editor of Health Plan News.

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