New Research May Prove SE Concepts’ Flagship Results in More Medical Benefits Than Expected

MIAMI, FL–(Marketwire – September 22, 2010) –  Simulated Environment Concepts (PINKSHEETS: SMEV) a/k/a SE Concepts, manufacturer and developer of medical, aesthetic and wellness equipment, announced that the Dermscan Group is close to wrapping up its clinical trial research on the SpaCapsule and the equipment’s medical benefits.

Dr. Ella Frenkel, Chairman and CEO of Simulated Environment Concepts, Inc. said, “SE Concepts tirelessly strives to develop products which return dividends to our customers by way of overall improved health. The Spa Capsule does just that. In allowing users to not only feel de-stressed and refreshed after each therapeutic session, but internally renewed, we’re able to deliver a product to the medical and wellness community that simply pays for itself.”

The international cosmetic and clinical research company, Dermscan, began its study during late spring of this year with an expected completion time of early to late October 2010. Due to the great emphasis on weight loss, cellulite reduction and therapeutic use in Europe, Dermscan took to task proving just a few of the medical benefits derived from using the SpaCapsule. Results of the study are anticipated to lend to the increasing international appeal of the SpaCapsule — possibly doubling its current global distribution commitment.

Dr. Ilya Spivak, Marketing Director and co-inventor of the SpaCapsule stated, “From this study we deduce that the Spa Capsule will continue to grow as a medical apparatus that is a ‘must have’ by the physical therapy, rehabilitation and pain management community. Being a doctor myself, many times I’ve witnessed the reversing affects that the Spa Capsule has on ailments. Frankly, it is quite amazing.”

Sources close to SE Concepts say the company is receiving much international fan fare from the incredible results achieved by those continuously using the Spa Capsule. It is strongly believed a positive reporting from Dermscan will continue to fuel the current growth of the product within the medical and wellness industries worldwide.

About Simulated Environment Concepts, Inc.

Simulated Environment Concepts, Inc. is the developer of a variety of products for wellness, relaxation, weight loss, and rehabilitation. Our aqua massage and hydromassage products are used by Doctors, Gyms, Spas, retail locations, offices, and many other venues. Incorporating oxygen, aromatherapy, massage, and even music or video from an iPod or an iPhone, our products deliver consistent results and excellent earning potential for businesses. For more information on Simulated Environment Concepts and its flagship product, SpaCapsule®, PTjetCapsule™, and Celude Laboratories™ products you can visit the company’s product website at www.spacapsule.com, the corporate website at www.seccorporation.com, or request more information via email at [email protected], or call at (888) 757-0797 or (305) 651-9200.

Safe Harbor

Statements in this news release that are not historical facts, including statements about plans and expectations regarding products and opportunities, demand and acceptance of new or existing products, capital resources and future financial results are forward-looking. Forward-looking statements involve risks and uncertainties which may cause the Company’s actual results in future periods to differ materially from those expressed. These uncertainties and risks include changing consumer preferences, lack of success of new products, loss of the Company’s customers, competition and other factors discussed from time to time in the Company’s filings with the Securities and Exchange Commission.

SpaCapsule is registered trademark of Simulated Environment Concepts, Inc.

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