Casting Call: All Breast Cancer Survivors Who Want to Be Part of the Next Pink Glove Dance Video

MUNDELEIN, IL–(Marketwire – July 16, 2010) – Medline Industries, Inc., the company who produced the original Pink Glove Dance, is looking for breast cancer survivors in the San Francisco area who want to be part of the next Pink Glove Dance video. The original video has become an internet sensation, generating almost 11 million views on YouTube since its release last November. The video features healthcare workers at Providence St. Vincent Medical Center in Portland, Ore. dancing while wearing pink gloves.

When and where will it be?
Filming will take place Saturday, July 24^th at 3:00 p.m. in the big field just east of Fort Point Pier, with the Golden Gate Bridge in the background.

What are the qualifications to participate?
Participants need to be breast cancer survivors and willing to dance wearing pink gloves. No special dancing skills required. A choreographer will be there to teach simple routines.

How long will it take?
Approximately two hours.

How do I sign up?
Details of the video shoot and registration can be found online at www.pinkglovedance.com/sign-up.
Although participants can just show up on the day of the event, participants are encouraged to register online. 

Details of the day, and any weather updates, will be posted on www.pinkglovedance.com.

Why is this video being made?
The first video was created to help spread the word about breast cancer awareness and the importance of the healthcare worker who takes care of breast cancer patients. It was so successful and generated so much positive attention that hospitals around the country called to see if they could be part of the next video. So the idea of a sequel was developed that not only included hospital workers but breast cancer survivors too. 

Why pink exam gloves?
As a way to extend Medline’s breast cancer awareness campaign, the company developed a pink glove called Generation Pink™. Gloves are also the first point of contact between the healthcare worker and the patient. And, the fact the glove is pink, Medline hoped would get people talking about breast cancer. When the gloves were launched in October, Medline committed to donating $1 of every case purchased to the National Breast Cancer Foundation to fund mammograms for individuals who cannot afford them. In the past five years, Medline has donated almost $500,000 to the National Breast Cancer Foundation.