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Home Blue Cross Blue Shield Philadelphia Takes Bold Steps to Tackle Racial Disparities in Maternal Health Care

Philadelphia Takes Bold Steps to Tackle Racial Disparities in Maternal Health Care

Posted on March 8, 2024 Written by Annalyn Frame

In a groundbreaking move to address racial disparities in maternal health, leaders from Independence Blue Cross (IBX) took center stage before the Philadelphia City Council today. The focus? Tackling the alarming rates of severe maternal morbidity (SMM) disproportionately affecting Black and brown communities.

Councilmember and Public Health Committee Chair, Nina Ahmad, Ph.D., spearheaded the hearing, calling on Rev. Dr. Lorina Marshall-Blake, President of the Independence Blue Cross Foundation (IBX Foundation), and Dr. Seun Ross, Executive Director of Health Equity for Independence Blue Cross, to share their insights and strategies.

The discussion delved into the crucial role of systemic racism in exacerbating maternal health disparities. Recent studies underscore the urgent need for action, revealing stark contrasts in maternal morbidity rates across racial lines.

Marshall-Blake and Ross outlined a comprehensive approach aimed at reshaping maternal health care in Philadelphia. At the heart of their testimony was the IBX Foundation’s resolute commitment, exemplified by the $15 million Institute for Health Equity launched in 2022. This initiative champions evidence-based programs designed to uplift maternal care quality while dismantling racial barriers.

“The IBX Foundation Institute for Health Equity is engaging in strategic partnerships with community and clinicians to promote maternal health equity through several initiatives,” Marshall-Blake emphasized.

Key among these initiatives is the advancement of culturally congruent care through support for maternal wellness and birthing centers. Additionally, IBX has taken proactive steps to address clinical biases, convening the Regional Coalition to Eliminate Race Based Medicine, which scrutinizes decision-making tools to ensure equitable outcomes for all.

But the efforts don’t stop there. IBX remains steadfast in its support for organizations combatting maternal health disparities, such as Cayaba Care and Cocolife.black. Moreover, they offer essential programs like the high-risk pregnancy condition management program and Baby BluePrints®, providing crucial education and support for expectant mothers.

Looking ahead, Marshall-Blake stressed the importance of collective action and foresight in tackling maternal health inequities. “Our health care system can sometimes be reactionary – meaning we don’t address something until it’s a problem,” she noted. “When leaders and conveners come together to address and change these issues, they’re often playing catch up.”

The leaders outlined a roadmap for Philadelphia, advocating for programs to combat bias in health care, elevate community partners and care providers, and engage policymakers at all levels.

“At IBX, we are passionate about our mission to enhance the health and well-being of the people and communities we serve,” Ross affirmed. “Addressing the root causes of health inequity and creating healthier outcomes for every person in every community we serve is a focus of our mission.”

As Philadelphia takes decisive steps towards equitable maternal health care, the spotlight shines on a city committed to fostering a future where every mother receives the care she deserves.

Filed Under: Blue Cross Blue Shield

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